Recruiting Franchise Opportunity Blog

Top 3 Reasons Why You’re Losing Your Best Candidates

Posted by Jeff Herzog on Thu, Jan 25, 2018 @ 14:01 PM

losing-candidates.jpgAs a hiring manager, your number one goal in the hiring process is to find the right person for the job. This sounds like a manageable task, right? It should be. However, if you find yourself losing out on the candidates you desire most, maybe it’s time to look in the mirror and make some changes to your process. Here are three items you are likely overlooking in your process.

1. Timing

You can apply this to almost anything in life, but it holds very true in the hiring process as well, timing is everything. Whether it’s a slow process that seems to drag on forever, or it involves round after round of interviewing, it is causing you to lose your best candidates. With unemployment numbers down, we are in a ‘quality candidate’ driven market. Because the best candidates are courted by multiple employers, they come with an expiration date. In order to act quickly; set the timeline for hire, block the calendars of the interviewing team and start the screening interviews (phone, Skype or FaceTime) right away. Gather feedback and communicate with your recruiter who is aware of the candidates’ activity and will be able to ensure whether your timeline fits the candidates’ timeline. Consolidate the on-site in person interviews to one day. If everything aligns, take action. Make the offer. If you don’t, your competition will.

2. Compensation/Counteroffer

When a candidate says it’s not about the money, guess what? It’s always about the money! Sure, there are many reasons why a candidate decides whether or not to accept an offer, but total compensation package is very high on that list. Of course you have to keep internal salary equity in mind, but it is important to put together a market competitive offer to attract the best candidates. Communicate with your recruiter who has already had these conversations with the candidate and can offer guidance on what will get the candidate to accept your offer. Make sure you discuss the possibility of a counteroffer if the candidate is currently employed.

3. Ego

I’ll say it again, we are in a ‘quality candidate’ driven market! Oftentimes hiring authorities act as if they are doing someone a favor by granting them the privilege of an interview. They act as though they have the only job on the planet and people are begging to work at their company. Just because you believe your company is wonderful, it doesn’t mean that everyone wants to work there. It doesn’t mean that they will accept any offer, and there aren’t four or five other companies who are vying for that same candidate. Don’t take anything for granted. Keep your ego in check, be sure to sell and close the best candidates on the opportunity at your company.

Jeff Herzog, President of FPC National said, “The most successful companies are the ones that look at hiring and recruiting as a top priority. They spare no expense, and treat the process the same way they would the launch of a brand new product. It’s critical that they understand what the market is like and don’t hesitate when they find what they are looking for.”

The good news is that it is not too late to clean up your process. Set the timeline, make competitive offers, and close the strongest candidates on your company. Good luck, and let us know how we can help!

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Topics: Executive Recruiting, Job Search Tips, Business Advice, Compensation, Counteroffer, Hiring, Hiring Process, quality candidate

Are You Ready to Take Control of Your Future?

Posted by Jeff Schonberg on Fri, Mar 18, 2016 @ 14:03 PM

The corporate life isn’t for everyone, especially those who dream of one day owning their own business. One of the biggest attractions of owning your own business is the ability to control your future. When you’re calling the shots and doing the necessary work, you are in control of your success.

 At FPC our franchisees have the satisfaction of owning their own business and shaping their future while also knowing they aren’t going it alone. Using our proven system and support, their futures look very bright! 

“I love that there’s unlimited earning potential with FPC. No one is going to cut your salary or split your territory because you’re making too much money. So, the more you put into this business, the more you get out of it. You control your destiny, and you build your future.”
Dave Singer
FPC - Raleigh, NC
Ready To Get Started?
Are you ready to take control of your future success? Click here to learn more.

Topics: Career Change, Franchise Owner, Career Paths, Career Advice, franchise, Franchise Opportunity, be your own boss, own your business

Would You Like to be in Control of Your Life, Your Schedule and Your Success?

Posted by Jeff Schonberg on Fri, Mar 4, 2016 @ 11:03 AM

In our line of work as a top executive search and recruiting firm, we see lots of professionals ready to make a career change. We love being part of that process. But, what we enjoy perhaps even more is helping professionals achieve their dream of owning their own business.

Have You Dreamed of Putting Your Corporate Experience to Work in Your Own Business?

Leveraging the proven FPC system and support, our franchisees are positioned to achieve success while still having time to focus on the things important to them. Our franchisees are in business for themselves but never by themselves.

Ready To Get Started?
Are you ready to take control of your life, your schedule, and your success? Click here to learn more.

How to Use Your Network to Build the Business You’ve Been Dreaming Of

Posted by Jeff Schonberg on Fri, Mar 4, 2016 @ 10:03 AM

Part of being a successful businessperson is building a comprehensive business network. This is a compilation of all of the professionals you’ve done business with at different companies. It’s a list of specialized individuals you know you can reach out to for ideas, resources, etc. The power and importance of this list that has taken you years to compile can’t be understated.

Your business network can also be used as the springboard for launching your own business.

“When I first started my FPC franchise I tapped into my corporate network I had built over the years. That was really beneficial in building my business and for finding opportunities I wouldn’t have known about had I not reached out to these contacts. My business has grown steadily over the years, and it all started with my existing corporate network as the foundation.”

Gilly Hitchcock
FPC Franchisee – Bangor, ME
Are you interested in learning how you can use your network to help build a business for yourself?  Click here to learn more. 

Topics: Career Change, Career Paths, Buying a Franchise, Second Career, Career Advice, franchise

Why Join FPC

Posted by Jeff Schonberg on Fri, Feb 26, 2016 @ 09:02 AM

Do You Want to Leverage Your Skills & Experience & Own Your Own Business?

Many working in the corporate world have a dream of owning their own business. For many that dream never becomes a reality because making the leap is too scary or the thought of going it alone stops them.

Many of our FPC franchisees felt the same until they learned that owning an FPC franchise means they have freedom of ownership along with a proven process, and the support of a national network. Combine that with these additional benefits and there’s really nothing stopping you from owning your own business!

  •  Low Start Up Costs
  • Quick ROI
  • Unlimited Earning Potential
  • More Free Time
Are you interested in learning how you can go into business for yourself? Click here to learn more. 

Topics: Career Change, Executive Recruiting, Career Paths, Buying a Franchise, Second Career, franchise

Work Life Balance

Posted by Jeff Schonberg on Mon, Feb 22, 2016 @ 14:02 PM

 The Secret to Controlling Your Time is to be Your Own Boss

 The path to self-employment has at its core a desire to call the shots and decide how you’ll manage your time between work and play. No one knows this better than our FPC franchisees.

FPC Franchisees Know When You Own the Business, the Business Doesn’t Own You.

I have a 3-year-old, so I have to make balance a priority. I am able to get things done at work and in my personal life because the nature of this business is so flexible. Some calls are better to be made at night, so that frees up time during the day. I also make sure all of my recruiters work to find balance too.

Cathy McIssac
FPC - Arlington Heights, IL

Just like anything else in life, you get what you put into your business. And, this industry is really set up to help you find a good balance between work and play because the hours you work can be flexible. I make sure I’m always accessible, and I fit tasks into my schedule. Everything gets done, and I have time to enjoy life! 

 Mark Northrup
FPC – Grandville, MI

Technology has been a game-changer, enabling me to work from anywhere and making it much easier to fit in work and personal time. The flexible nature of this business makes it perfect for anyone looking to achieve a healthy work/life balance.

 Dave Singer
Raleigh, NC

Are you interested in becoming your own boss and learning how you can achieve a happy balance? Click hereto learn more.


Topics: Career Change, Franchise Owner, midlife career change, Career Advice, be your own boss, work life balance

A Day In The Life...

Posted by Jeff Schonberg on Fri, Feb 12, 2016 @ 16:02 PM

Click here to learn more.


Topics: Career Change, Executive Recruiting, Career Paths, Successful Franchises, Second Career, franchise, Franchise Opportunity, Franchise Owners

Revenue Opportunity

Posted by Jeff Schonberg on Fri, Feb 5, 2016 @ 15:02 PM

How Would You Like to Determine Your Salary?

FPC franchisees all have one thing in common: They are in control of their financial success. We recently spoke with several of our franchisees and asked them to talk to us about this.

Here’s What Our Franchisees Want To Tell You About Their Road To Financial Success

After 17 years of working in sales in corporate America, I was in need of a change. I left my job and joined FPC. I was certain of two things: I was going to work my butt off to make this work, and I knew I could count on FPC to give me the training and resources I’d need to be successful. It’s been eight years since I made this life-changing investment in myself. Now, I call the shots, and I’m the one who is in control of my salary and bonuses. I’m close to achieving my $1 million goal, and that feels pretty spectacular!

Cathy McIssac
Arlington Heights, IL 

I’ve had an entrepreneurial drive since I was a kid. The corporate culture often frustrated me. I was hesitant to give up what I perceived as the securities of a corporate job, but when I did, I realized that I could create those securities for myself by trusting in my abilities and working hard. And, at FPC you choose whom you’re going to work with, and there are no geographic boundaries, so really the sky is the limit when it comes to your earning potential.

Mike Dubeck
Troy, MI

At FPC the support and training are excellent. The system operates like a close-knit family. I built up my network by doing exchange work with other FPC franchisees who were eager to help me. Having the FPC network to tap into is a game changer. Now, our office is regularly #1 or #2 in productivity, and I have a business I am incredibly proud of.

Dave Singer
Raleigh, NC

Are you interested in learning how you can gain control of your financial success? Click hereto learn more.

Topics: Career Change

Take the Guesswork Out of Franchising with FPC

Posted by Samirat Rivers on Wed, Sep 17, 2014 @ 11:09 AM

Questions and Answers with F-O-R-T-U-N-E Personnel Consultants (FPC)FPC


What sets F-O-R-T-U-N-E Personnel Consultants (FPC) apart from other recruiting franchises?

FPC is a strong, close-knit network of professionals who specialize in niche industry categories to help fill their clients’ critical staffing needs. FPC is a closely held, private company which affords its franchisees a direct line to the CEO for any questions, issues or concerns.  At FPC, franchisees are truly part of a “family” that share best practices, business opportunities and celebrate success together.  Our motto is “Be large enough to support a national system, but small enough to remain personal, flexible and responsive to our owners’ individual needs.”   One other competitive advantage is our Exchange program where offices share candidates and jobs. This allows our recruiters to increase revenue within their own discipline or make placements in areas they don’t cover themselves.

Can you tell us about the business model for an FPC franchise?  How do your franchisees make money?

Most FPC offices are owned by former corporate employees from a variety of disciplines including supply chain, engineering, quality or finance and accounting, and for one reason or another, were  ready for a change.  FPC teaches them how to place the types of professionals that they once were.  Franchisees derive income from direct placement of candidates with their client companies.   Their fee is generally billed as a percentage of the candidates’ first years’ compensation.  FPC offices can benefit from multiple revenue streams including contingent placement, retained services and contract staffing.

What is the current state of the franchise sector within the recruiting category?

There is a lot of opportunity within the recruiting category, specifically with FPC. The Bureau of Labor Statistics reports that national unemployment stands at 6.1%, but that number is very misleading for people considering the executive search business.  FPC generally places mid to senior level management professionals in manufacturing companies nationally.  The unemployment rate for those types of workers is nearly half of the national average (3.2%) - FPC National direct hire revenue is up over 10% year-over-year and the biggest challenge is finding good candidates to fill jobs, not finding good jobs to work on.

Can you describe the primary target customer for FPC?  How are your franchisees reaching out to this target customer?

FPC recruiters’ Ideal Customer is a senior-level executive within a midsize manufacturing company that understands the importance of talent acquisition and values the relationship with well-connected search consultants.    FPC owners and recruiters are trained to work with their clients in two distinct ways…first, when the clients that they maintain relationships with need help filling a specific role, they go out and recruit top-quality, passive candidates on their behalf.  FPC recruiters also proactively call on new and existing clients to make them aware of talented professionals in their industry and discipline that may be available.  One of the most important aspects of a recruiting franchise is that location does NOT matter.  We have successful franchises in several small cities around the country.  Also, there are no territorial boundaries that determine where you can or cannot call.  In recent years we’ve even seen a large uptick in the amount of international placements we’ve made.


What are the most important things a prospective franchisee or employee should know or be prepared for when entering the recruiting industry?

We’re very upfront with prospective franchisees that this is an owner/operator business that comes with its highs and lows.  Most people coming out of corporate America don’t realize how much experience they have that is already very relevant to the recruiting business such as interviewing, hiring, managing multiple stakeholder relationships and negotiating deals.  If we had to pinpoint one trait that is consistent throughout our system it would be persistence.  Whether it’s trying to find the right candidate to fill a unique role or identifying a hiring manager at a company that you really want to do business with, the drive to succeed and not give up until you reach your goal is critical to your success. 

How do you keep ahead of the curve when it comes to competitors?

One of the best moves we made was back in 2007 when FPC established a “model” office that shares office space with the Franchisor in New York City.  It’s a fully functioning executive search firm which acts as our “R&D” department. By having a company owned office, FPC is able to test new software, recruiting methods, training techniques and various other operational items.  This allows us to present successful, cutting edge ideas as well as steer franchisees away from less useful tools that may be a waste of money and effort.   The office also gives us real-time insight into what is happening in the marketplace which helps us to guide our offices accordingly.

Where do you see FPC going in the next five years?

Based on the impending labor shortage, FPC is poised for strong revenue growth from our existing franchise system over the next five years. Additionally, FPC expects to add between 35 and 40 new offices which will put us at 100 + franchised offices by 2019.

Are there any changes you foresee in your industry?

There is no doubt that we are in a dynamic industry and the internet has had a major impact on how we do our business.  We saw the value of traditional job boards peak a few years ago and the rise of social media continue to develop.  As company’s talent needs continue to grow and corporate recruiting departments are overwhelmed, specialists like FPC recruiters are going to increasingly be counted on to identify unique, passive and sufficiently more qualified candidates.  In fact, according to a survey conducted by BullHorn (recruitment software company), of 1337 US based recruitment professionals, 77% met or exceeded their goal in 2013 and 88% feel that 2014 will be even stronger.

Top Performers

What are some common characteristics of your top performing franchisees?

Across the board, the top 5 characteristics of successful franchisees are a strong work ethic, good people skills, coachability, excellent listening skills and a drive to succeed. 

What kind of training and support can your franchisees expect to receive?

Throughout our history, training and support has been the single greatest driver of our success and consistency.  The initial training class at our corporate headquarters in New York City is two weeks long. During the training, franchisees learn about the intricacies of the recruitment business. They will also learn successful strategies for the day-to-day operations of their new office. In addition, we provide another week of training at their office location. This on-site training includes working with your new consultants, setting goals and establishing a solid foundation on which to grow. Training and support continue throughout our relationship, including frequent phone contact, periodic office visits, regional seminars and an annual owners’ conference for all FPC owners nationwide. FPC is as successful as our franchisees are and we feel strongly about initial and on-going training and support.

What kind of work background or skill set are you looking for in a franchisee?

The majority of FPC owners have generally worked in the corporate world for a number of years. They have held mid- and high-level positions, and been responsible for major business decisions. When contacting FPC, they find themselves at a career crossroads.  . They have established a consistent record of success, but may now be tired of the bureaucracy of corporate life, too much travel, the lack of income growth and leadership potential or been a victim of downsizing.   They are goal-oriented, possess positive attitudes and strong work ethic. They are also excited about joining a supportive and encouraging network of colleagues.

What are your growth plans for FPC?  Which geographic markets are you targeting for expansion?

As stated above, FPC expects to be at 100 + franchised offices by 2019 and those franchises can be located anywhere in the US.  As well, we will endeavor to work with all our franchisees to hire recruiters and researchers to grow their businesses.

What type of area development opportunities are available?

Currently there are no area development / master franchise opportunities available.

Is there anything else you wish to share about FPC?

If you feel you are ready to take control of your personal and professional life, enjoy increased income potential, a favorable lifestyle and the equity that comes from owning your own business, then we would be more than happy to talk with you to determine if FPC is right for you.

For more information view the origina article at


Topics: Career Change, Business Ownership, franchise, Franchise Opportunity

You Should Always Be Networking

Posted by Jeff Schonberg on Tue, Aug 5, 2014 @ 12:08 PM

Similar to the concept of “ABC”. Job seekers should always be networking and keep an open mind to alternative career opportunities. 99.5% of FPC owners never thought they would own and operate an executive search firm.


When it comes to securing a job in the current labor market, the adage of "it's all about who you know" especially rings true.

Networking is a big part of securing a job and advancing a career, which is why networking and connecting with other professionals should be happening all the time. 

At the end of July, LinkedIn released its new LinkedIn Profile on Mobile, which redesigned the way its mobile app displays users' profiles

Making the change wasn’t easy. In my conversation with the LinkedIn mobile team Tomer Cohen, head of the mobile product team, expressed that your profile “is the heart of LinkedIn and any change would require a lot of care.” Krista Canfield, mobile product PR lead, likened the process to “going to your favorite restaurant and finding out they changed the recipe to your favorite dish.”

Here are some thoughts on how to best use LinkedIn (LNKED) and its new tool to put your best professional foot forward:

Keep Your “Open” Sign On

Never have an incomplete or out-of-date profile on career networking sites. It’s like having a "closed" sign in your window, explains Canfield. 

Your profile should showcase your best professional story and what you have to offer. The only way to do this is with a complete, accurate and up-to-date profile. Make sure you regularly review you profile for accuracy, and always update it as your career evolves. Remember, your contacts are notified when you make updates, so it’s a good way to keep your professional network abreast of your  progress.  

Keep Your “Top of Mind” Relevant

In the modern mobile world, your professional identity is no longer centered solely on your job, but also around what you have to say. Social media has provided us all with an avenue for sharing real-time commentary on anything and everything going on around us. The challenge is being relevant. 

LinkedIn focuses on your professional persona, which means your commentary needs to be relevant to the people you are connected with and consistent with your knowledge, experience and professional identity. Make sure your updates are meaningful and showcase your expertise in a way that adds value to your network. Save the pop culture stuff for Facebook.      


Keep Your Connections Warm

It’s easy to lose touch, particularly if you have a large network. LinkedIn has several tools designed to help you keep your contacts warm without a lot of effort. 

Think of the contacts that show up in your “who’s viewed me” as a signal that these individuals were thinking about you and use it as an opportunity to reach out. Also, use endorsements to keep on the radar of colleagues you have worked with in the past. Just be sure you mean it!

Benchmark Your Trajectory

I’ve always been an advocate of looking to those who have gone before you for advice. 

A new way to do this is by checking out the profiles of those who have successfully accomplished what you are seeking to do. Search for those who have put together the kind of career you are pursuing and take a look at how they got there. If their profile is complete, it can give you some real insight into the path that led them to where they are now. And, don’t be afraid to reach out.

Refresh Your Memory on the Go

Before walking into your next meeting or networking event, you may want to hop on LinkedIn Mobile for a quick refresher on the backgrounds of those in attendance. The information you can pull from a mobile profile can be tremendously helpful. Finding that you have a past employer in common or went to the same high school may just give you that leg-up in turning that connection into a meaningful relationship.     


Michael “Dr. Woody” Woodward, PhD is a CEC certified executive coach trained in organizational psychology. Dr. Woody is author of The YOU Plan: A 5-step Guide to Taking Charge of Your Career in the New Economy and the new on-line course The YOU Plan for Career Change on Udemy. Dr. Woody is the founder of Human Capital Integrated (HCI), a firm focused on management and leadership development. Dr. Woody also sits on the advisory board of the Florida International University Center for Leadership. Follow Dr. Woody on Twitter and Facebook.

Topics: Business Ownership, Job Search Tips, networking, LinkedIn