Recruiting Franchise Opportunity Blog

You Should Always Be Networking

Posted by Jeff Schonberg on Tue, Aug 5, 2014 @ 12:08 PM

Similar to the concept of “ABC”. Job seekers should always be networking and keep an open mind to alternative career opportunities. 99.5% of FPC owners never thought they would own and operate an executive search firm.


When it comes to securing a job in the current labor market, the adage of "it's all about who you know" especially rings true.

Networking is a big part of securing a job and advancing a career, which is why networking and connecting with other professionals should be happening all the time. 

At the end of July, LinkedIn released its new LinkedIn Profile on Mobile, which redesigned the way its mobile app displays users' profiles

Making the change wasn’t easy. In my conversation with the LinkedIn mobile team Tomer Cohen, head of the mobile product team, expressed that your profile “is the heart of LinkedIn and any change would require a lot of care.” Krista Canfield, mobile product PR lead, likened the process to “going to your favorite restaurant and finding out they changed the recipe to your favorite dish.”

Here are some thoughts on how to best use LinkedIn (LNKED) and its new tool to put your best professional foot forward:

Keep Your “Open” Sign On

Never have an incomplete or out-of-date profile on career networking sites. It’s like having a "closed" sign in your window, explains Canfield. 

Your profile should showcase your best professional story and what you have to offer. The only way to do this is with a complete, accurate and up-to-date profile. Make sure you regularly review you profile for accuracy, and always update it as your career evolves. Remember, your contacts are notified when you make updates, so it’s a good way to keep your professional network abreast of your  progress.  

Keep Your “Top of Mind” Relevant

In the modern mobile world, your professional identity is no longer centered solely on your job, but also around what you have to say. Social media has provided us all with an avenue for sharing real-time commentary on anything and everything going on around us. The challenge is being relevant. 

LinkedIn focuses on your professional persona, which means your commentary needs to be relevant to the people you are connected with and consistent with your knowledge, experience and professional identity. Make sure your updates are meaningful and showcase your expertise in a way that adds value to your network. Save the pop culture stuff for Facebook.      


Keep Your Connections Warm

It’s easy to lose touch, particularly if you have a large network. LinkedIn has several tools designed to help you keep your contacts warm without a lot of effort. 

Think of the contacts that show up in your “who’s viewed me” as a signal that these individuals were thinking about you and use it as an opportunity to reach out. Also, use endorsements to keep on the radar of colleagues you have worked with in the past. Just be sure you mean it!

Benchmark Your Trajectory

I’ve always been an advocate of looking to those who have gone before you for advice. 

A new way to do this is by checking out the profiles of those who have successfully accomplished what you are seeking to do. Search for those who have put together the kind of career you are pursuing and take a look at how they got there. If their profile is complete, it can give you some real insight into the path that led them to where they are now. And, don’t be afraid to reach out.

Refresh Your Memory on the Go

Before walking into your next meeting or networking event, you may want to hop on LinkedIn Mobile for a quick refresher on the backgrounds of those in attendance. The information you can pull from a mobile profile can be tremendously helpful. Finding that you have a past employer in common or went to the same high school may just give you that leg-up in turning that connection into a meaningful relationship.     


Michael “Dr. Woody” Woodward, PhD is a CEC certified executive coach trained in organizational psychology. Dr. Woody is author of The YOU Plan: A 5-step Guide to Taking Charge of Your Career in the New Economy and the new on-line course The YOU Plan for Career Change on Udemy. Dr. Woody is the founder of Human Capital Integrated (HCI), a firm focused on management and leadership development. Dr. Woody also sits on the advisory board of the Florida International University Center for Leadership. Follow Dr. Woody on Twitter and Facebook.

Topics: Business Ownership, Job Search Tips, networking, LinkedIn

Post Labor-Day Career Advice: Make it Happen vs Let it Happen

Posted by Jeff Herzog on Thu, Sep 12, 2013 @ 12:09 PM

Labor Day marks the start of the business season. Lazy, hazy days of summer are over. Vacations are behind us and have hopefully re-charged our batteries. If we’ve used summertime as an excuse to lay back on our career pursuits, it’s time to look reality in the face. Career Advice - Make it Happen

While you were in summer mode, did any great opportunity somehow find its way to your door? My experience leads me to say, “Probably not.” I’m working on an eBook that we’ll be publishing in the near future, but one part of it is very appropriate to this time of year, so I’ve decided to use this post to give you a preview – and some career advice that has worked for me.

Out of work and looking for a job? In a dead end job and looking for a new one that will get your juices flowing? Seeking the promotion you deserve? Finally, seriously considering starting your own business? Whatever you’re trying to accomplish in your career, this one’s for you.

Why you can’t just let it happen

The number one element of success – or failure -- is how you perceive and feel about you. This definitely applies when it comes to your career moves.

Feeling that the world owes you a job or a promotion or any other workplace reward is a self-defeating idea. So is the idea that if you’re patient, something will come along.

In effect, such attitudes lead to a passive approach. You’re going to wait for – and expect – opportunities to come your way. When they don’t, you’re set up for disappointment. You feel defeated and angry at the world. This is not a good place to come from if you want to succeed.

Face the facts

The reality is that no one cares about you but you! And if you want to succeed, you have to take charge of the process. Once you recognize and accept that the future is in your hands, you put yourself in control. This fosters the sense of confidence you’ll require.

Without self-confidence, the future can seem like a place of terror where fear can prevent positive action. With self-confidence, the future becomes a land of boundless opportunity – limited only by your imagination. In order to make things happen in your life, you must adopt the latter point of view.

I was fortunate to understand that it was up to me to build the life I wanted early in my career. Getting every job I’ve held, starting my own company and becoming an owner of FFC all happened because I pursued these goals with passion, confident that I had a lot to bring to the table. From my experience, what I’m sharing with you works.

But you don’t have to take just my word for it. Norman Vincent Peale, the multi-million-selling author of The Power of Positive Thinking said, “Believe in yourself! Have faith in your abilities! Without a humble but reasonable confidence in your own powers you cannot be successful or happy.”

Career Advice - Take ControlMaking it happen

Even more, I like the late tennis star Arthur Ashe’s take on the role of confidence: “One important key to success is self-confidence. An important key to self-confidence is preparation.”

As an executive recruiter and franchise owner, my daily mantra is, ‘Plan and prepare’. Planning includes establishing goals and setting out steps to reach them. The engine that drives us to our goals is commitment. Preparation makes it easier to stay on track. Planning and preparing is a great confidence builder. Can you begin to see that these elements contribute to a continuous loop of career success?

Once you start to build the confidence to forge ahead toward your goals, you’ll feel more comfortable departing from conventional wisdom – which is often what it takes. When I speak to groups of job seekers, I tell them not to look for job postings and then email their resumes and see what happens. That does not represent sufficient action to get a job in the current environment. I tell them to look for companies they want to work for and then make a plan to get there.

The plan is sure to include some activities that may not be entirely within your comfort zone, but if you keep your own value and the ultimate reward in mind, you can do it. This post is designed to give you an initial sense of the mind set you must cultivate if you’re going to build the career and life you want.

In the eBook I’ll be sharing a lot of details about how to plan and execute your next career move. It will offer job search and career advice that you probably never heard before – based on the proven techniques that FPC recruiters use to place candidates in great jobs and my own philosophy of creative self-resilience.

We’ll be announcing the launch of the new eBook here, so if you’d like to get it when it comes out, just subscribe to the blog. Type your email address into the field at the top of the right column and you’ll get our posts delivered to your inbox weekly.  

Before you go, please share your thoughts on self-confidence and the role it’s played in building your career.

Topics: Career Change, Executive Recruiting, midlife career change, Changing Careers, Job Search Tips, Career Advice

Job Search Tips: Why to Buy a Franchise Instead; A Mid-Career Story

Posted by Ron Herzog on Thu, Aug 15, 2013 @ 09:08 AM

This is part three in a five-part series about the career paths that led some top executives to buy a franchise. These owners are part of our FPC executive recruiting franchise network, but their stories have broad application for others seeking a new direction.

What motivated these owners to consider leaving the corporate world? What options did they explore? Why was franchising appealing? How did they choose a franchise company?

Last week we learned pearls of wisdom from one of our longest term franchise owners. This week you’ll hear from our newest owner who will share the process that took him from a job search to buying a franchise.Job search tips - buy a franchise

Meet Darrin Davidson

Darrin Davidson recently opened FPC of Crystal Lake (Illinois). Darrin is a mechanical engineer by training and experience -- or as he puts it, “I’m a real ‘Tinker Toy’ guy!” In his late 40’s, he found himself laid off from his corporate position and took the opportunity to do both soul searching about his future wants and needs and factual investigation about the best options for satisfying them.

Be Honest With Yourself

“I examined my career history,” said Darrin. “It consisted of 12-to-15-year runs with each company I worked for. Did I want to find myself looking again in my early 60’s? The answer was, ‘No!’

“My jobs hadn’t been as fulfilling as I would have liked. My wife Shelly had been talking about starting a business. That was also on my bucket list. I had run a business within a corporate structure and felt that with the right business and the right model I could run my own company successfully. I decided that it would be more rewarding owning a job than getting a job.

“Shelly and I began to explore running a business together. At one point we considered buying a golf course, but we decided it could be a real cash drain and looked for options closer to my experience. Based on my career, running a B2B operation was appealing and made sense; so did the idea of a franchise for specific training and ongoing support.”

The Best Choice Isn’t Always the Obvious One

Darrin and Shelly found that there are a lot of websites that advise on franchise ownership. They perused some of these to get background information and to develop a core list of questions to ask franchise companies and owners during their initial investigations and due diligence period. If you’re ever looking for information about buying a franchise, we recommend the International Franchise Association (IFA) website for credible information.

Next the Davidsons started creating a short list of franchise concepts and companies to explore. Darrin had been a productivity specialist in his corporate life so at first glance a productivity consulting franchise seemed interesting. However, it involved travelling to clients and he was trying to eliminate business travel. In addition, all of the franchises were one-person operations and he wanted the opportunity to build a business that allowed him to hire and leverage the efforts of a staff. He also felt that there was insufficient marketing and other support from the franchise company.

Seek Advice Where There’s Commonality

A friend and fellow GE alumnus, Bob Kalember, owns FPC of Hinsdale, Illinois, and suggested that Darrin explore executive recruiting as a way to transfer his knowledge, experience and contacts.

“Bob’s thinking carried a lot of weight because we had a similar frame of reference. He pointed out that I had considerable knowledge that could be easily transferred to recruiting and help me build a profitable venture within a reasonable timeframe. Most important, Bob was able to credibly answer our core question: What’s it really like?”

Darrin and Shelly explored several executive recruiting franchise companies and decided on FPC for their own reasons in addition to Bob’s recommendation.

Consider Feel as well as Facts

“We liked the feel of FPC’s network. They weren’t trying to grow as fast as possible like other companies we checked out. We spoke to a number of FPC owners and asked frankly about whether the income potential and lifestyle potential were true.

“They were matter of fact that it takes commitment and hard work to build a successful recruiting desk and that in the first year or two there would be ups and downs. That didn’t scare me. But they said that the potential for both personal and financial rewards are definitely there. One owner told us that in addition to running his business he runs a 1000-kid soccer league – something he never could have managed in his corporate life. FPC is an enabler of a lifestyle that we could never achieve with a retail-type of franchise.

“We made our decision and went through FPC’s intensive initial training program. The training convinced us that if we follow the FPC model we’ll do well. We’re only a few weeks into running our business and I’m really impressed that I’m already getting traction. Using the system and techniques I learned in training is getting me call-backs from hiring managers. As I was putting my plan together for today, the phone rang and it was an HR manager I spoke with last week with four potential job orders to fill. I said to myself: OK! This works.”

Shelly Davidson is running office operations with summer help from their college-aged son. This allows Darrin to focus on building his recruiting desk. He is putting his expertise in mechanical engineering to good use recruiting for the mechanical products manufacturing – pumps, valves and turbines – and metallurgy sectors. He’s placing supply chain, quality and continuous improvement professionals.

Running a Business is about People

His natural and professional curiosity about his prospects’ products and businesses is standing Darrin in good stead.

“It’s easy to get people to open up when you’re genuinely interested in what they’re doing. In FPC we’re learning recruiting, but we’re already specialists in our clients’ industries so we can offer good advice. Much of recruiting is done over the phone. I’m not the most extroverted person and someone asked if I could call people and sell. Well, I can call people and talk to them. So far that’s working just fine.

“There’s a lot to learn and a lot to do and at times it can get overwhelming. We’re really glad we went the franchise route where we get help and support at every step.”

Darrin likes the idea that the business is expandable and portable. He looks forward to hiring more recruiters and working with FPC to train them. He plans to build a culture where employees are treated fairly and given the opportunity to be as successful as they can be.

“I can already see that this business is like a garden. Dig. Plant. Water. Weed. And it will grow. If you’re following the process, you’re winning every day!”

We hope Darrin’s job search tips may lead you to buy a franchise instead – or at least explore the option. If you’d like to be sure to read the rest of the owners’ stories in this series, please take a moment and subscribe to the blog. Plug in your email address to the field in the sidebar and you’ll receive each new post in your inbox.

If you’d like to find out what a typical day is like for Darrin Davidson and other FPC owners, download our free eBook right below.

A Day in the Life of an FPC Owner pdf

Topics: midlife career change, Job Search Tips

Changing Careers: 4 Ways to Give Fear the Boot

Posted by Jeff Herzog on Wed, Jul 24, 2013 @ 18:07 PM

If you’re like most people faced with a job search or career transition, you’re suffering from metathesiophobia. Simply put, that’s fear of change. If you give in to this fear and let it affect your planning and actions, then you’re not only battling external economic and workplace conditions, you’re also battling yourself.

Whether we’re working with men and women considering buying an FPC executive recruiting franchise and becoming employers, or we’re counseling job seekers on how to land their next career we often see fearfulness. After all, it is a natural response to any feeling of threat. And change can certainly seem threatening.

It’s part of our job as both franchisors and recruiters to empower the potential franchisees and job candidates who come to us. In both situations we provide tools and training designed to help them to overcome fear of change and move forward with confidence.Changing Careers - Overcome Fear

To clarify, we’re not saying that change is easy and that it doesn’t have its ups and downs. Successful change requires realistic expectations. Almost certainly, it will not happen overnight. However, change is totally do-able and, with the right mindset, always leads to personal growth.

Here are four things to consider:

1. Be your own best friend. Spend some time reflecting on where you’ve been, where you are, and where you’d like to go. Focus on your strengths, both professional and personal. Acknowledge your weaknesses.

This process will help you to create realistic goals and a workable plan for reaching them. Most important, it will help you to identify and emphasize what you like and admire about yourself and make you likeable and admirable to others. Get passionate about who you are and what you have to offer.

2. Identify possible destinations. What do you do when you’re planning a vacation? You think about what you’d like to experience, whether you want rest and relaxation or a fast-paced, exciting tour. You think about the places you’ve always wanted to see. You look at your budget and the amount of time you can be away. Then you pick a few possible destinations for further exploration.

All in all we plan vacations with enthusiasm, curiosity and a positive attitude. There’s no reason why we can’t think of changing careers the same way.

When we work with job candidates we tell them, “Don’t pick a job. Pick a company.” If you explore the possible destination, determine its desirability and can picture yourself there – productive and happy – you can then build a plan for getting there.

Many of our franchise owners have had business ownership as one of their possible destinations. They may not have known exactly what kind of business, but it was an option open to exploration – and it led them to our door and a successful new career.

3. Find and use proven techniques. A sign of confidence is knowing when it’s smart to find help. One way to dispel fear of change is to enlist those who can help you minimize risks and smooth the transition into new territory.

For example, as recruiters we coach job candidates on proven techniques for every step of their job search and give them inside tracks to their destination companies.

As franchisors, we offer owners who have never been in recruiting a proven process for success. Recently our newest franchisee, who’d been in business for less than a month, reported how excited he was that the training he received was already opening doors for him.

4. Kill fear with action. Set your daily, weekly and monthly goals and do what it takes to reach them. Ten calls a day? Make them without fail. Research five new companies a week? Don’t settle for four. Visit with four business or franchise owners each month to benefit from their experience? Why not make it five or six and reach your goal even faster.

We see these steps work time and time again. We hope this information and the examples in this post will give you confidence in changing careers.

Thanks for sharing your tips for giving fear of change the boot!

If one of your possible destinations is to buy a franchise, please download a free recording of our popular webinar, “A Great Career Opportunity You May Never Have Considered.”

You’ll learn how to take some of the fear out of your career change by leveraging your experience and professional contacts.

Get Webinar




Topics: Executive Recruiting, midlife career change, Changing Careers, Job Search Tips

5 Unconventional Job Search Tips from an Executive Recruiter

Posted by Jeff Herzog on Wed, Jul 10, 2013 @ 22:07 PM

Many of the men and women who visit our website and read our blog are exploring a number of career options – including getting a new job. Some of our visitors will become interested in owning an FPC executive recruiting franchise. But for the visitors who primarily want another great job, we want to make your visit worthwhile, too.Job Search Tips - Be Different

While we are a franchise company, first and foremost we’re executive recruiters passionate about what we do. So, we’d like to share some unconventional job search tips that may very well put you ahead of the competition for that next job.

1. Be your own recruiter

Even if you are working with one or more recruiters, it’s in your interest to be your own recruiter. The next few points will give you a crash course.

2. Be an industry advocate and expert

Recruiters do best who recruit in an industry that they know inside out. They understand the job functions, the role interactions, the productivity issues, the competitive environment. Conduct your search as though you are an executive recruiter with industry-specific expertise representing you and also representing the company seeking to fill a crucial role.

3. Have a love affair with your phone

Most job searchers today make emailing resumes to potential job postings their key strategy. Even though we may use email to let potential candidates know about a position, the real success of executive recruiting happens over the phone.

Fortunately, calls from executive recruiters are generally well-received. They offer a career opportunity to an executive or someone in his or her network; they help a company to find the talent needed to meet business objectives. People tend to take our calls. If you approach your job search from the perspective of solving someone else’s problem rather than your own, they’ll take your call, too.

4. Partner with recruiters

Successful recruiters are great networkers, so get into the network of a few recruiters who are active and plugged into good jobs in your current industry or, in the case of career changers, your prospective one.

The best networkers give more than they ask for. Become a resource. Recruiters have positions to fill that aren’t suitable for you, but may be perfect for someone in your network. Instead of calling every week to see if anything new has come up for you, make an introduction.

This will keep you top of mind and well thought of by both recruiters and your spheres of influence. Your friends will want to return the favor, and when your dream job comes available, your recruiter partner will want to plug you in; plus, you’ll have a passionate advocate in your corner. You may find a recruiter partner specializing in your industry among the top professionals working in our FPC offices around the U.S.

Job Search Tips - Sell Yourself5. Be a creative marketer of you

When you’re in a job search, you’re in sales – and the product is you! The best marketing solves a problem – that idea again – and it’s well planned. Here’s where the Internet can really be your friend. Rather than sending job application emails that go into the black hole of job application emails, use online marketing to get opportunities coming to you.

Your job may be gone, but your knowledge and experience is alive and well. Start a blog and use it to provide expert commentary on news, trends and issues in your industry. You can set up a blog in an hour or two on or Blogger.

You’ll establish thought leadership and create discussion opportunities with others in the sector. Keep it positive and don’t use it to complain about companies and conditions. Offer your insights and solutions to what’s going on.

Social media is a great source of information and articles about what’s happening. Start accounts on Twitter, LinkedIn and Google+ and use them to monitor industry activity and converse with others on business topics of interest. Publicize your blog posts using your social media accounts, including a shortened link back to the post and before long you’ll build a following.

Rather than disappearing from the scene while you look for a new job, you’ll be right in the middle of it.

What unconventional job search techniques have you used?

Just in case you'd like to explore running your own business, download a recorded webinar about executive recruiting, franchising and us - FPC. Let us know if we can help you in any way.

Get Webinar

Topics: Recruiting Franchise, midlife career change, Changing Careers, Job Search Tips